Global connected TV deal is an expansion of LG's relationship with parent company Tremor Video in North America.
David Haddad will be tasked with communicating Unruly's bolstered offering—following its acquisition by Tremor—to the "key growth markets".
Asia-Pacific scores six of the 10 most emotionally engaging global campaigns in an analysis by the video specialist.
Khan will focus on strengthening company's offering as unified platform for cross-screen video media services.
The partnership will offer brands a way to leverage the "explosion" of esports and gaming as a result of enforced isolation.
SpotX internal data reveals dramatic shifts in media consumption; while Unruly survey details what consumers expect of brands during this time.
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