Mar 1, 2019

Merged Text100 and Bite rebrand as Archetype

New name reflects an intention to set a standard for the next generation of global agencies, according to the company.

Sep 20, 2018

Text100, Bite merge further; Aedhmar Hynes exits

Holding company Next Fifteen merged Bite and Text100 in Asia and Europe in 2014.

Jul 24, 2018

Lenovo seeks agency support for seven-figure China PR brief

The winning firm will help the Chinese multinational tech giant overcome recent reputational challenges.

Aug 10, 2017

Text100 wins Rolls-Royce in SEA

Agency will develop the company’s digital presence.

Apr 5, 2017

CEOs are the brands: Text100 global head

Text100 CEO Aedhmar Hynes speaks on fallout suffered by some brands following the election of Trump, and the agency’s course to transform itself.

Jan 12, 2017

Text100 makes global, APAC leadership changes

Lee Nugent takes over as APAC director, as Anne Costello becomes regional chair.