EXCLUSIVE: The two industry veterans will be part of the bank's corporate affairs, brand, and marketing leadership team.
Promoted to regional CMO after he first made this list a year ago, Balaji is working to futureproof the bank's marketing organisation.
The bank highlights a symbol of progress and acceleration within its hexagon logo while asserting that 'The story continues...if you believe'.
From above-the-line campaigns to process innovations to work on behalf of gender equality and social responsibility, Suresh Balaji is a major force driving one the the world's pre-eminent financial-services brands.
THE FACE BEHIND THE BRAND: Showing uncommon passion for a financial brand, HSBC’s Suresh Balaji tells how he leapt at the chance to relocate to the bank’s birthplace.
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