The goal of the Future Communicator Foundation Scholarship program is to advance comms skills around social justice.
Promoting its buy-now, pay-later service in Malaysia, Indonesia and Hong Kong, Atome put together an all-feline supergroup which not only released a music video but also hosted livestreams.
Independent PR firm brings specialist public affairs agency into its organisation.
National Geographic Channel organized a meet and greet with the star of its "Dog Whisperer" programme, Cesar Millan, in Hong Kong Saturday. Millan shared training tips and posed for selfies with a crowd of dog lovers. SPRG was the PR agency for the event. Millan also did some filming for an upcoming TV programme and performed to a full house at the Asia World Expo Sunday night.
HONG KONG - Local French-style patisserie Paul Lafayet has chosen SPRG as its first PR agency partner at a time when the family run business is facing increasing competition from better-known European rivals that have been opening up Hong Kong stores in recent years.
HONG KONG - Japanese beer brand Kirin has debuted its Ichiban Frozen Beer in Hong Kong. The beer has a frozen foam topping that keeps the drink ice-cold for up to 30 minutes.
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