Jul 11, 2016

SPRG acquires AsiaNet Communications

Independent PR firm brings specialist public affairs agency into its organisation.

May 12, 2014

NatGeo brings 'Dog Whisperer' Cesar Millan to Hong Kong

National Geographic Channel organized a meet and greet with the star of its "Dog Whisperer" programme, Cesar Millan, in Hong Kong Saturday. Millan shared training tips and posed for selfies with a crowd of dog lovers. SPRG was the PR agency for the event. Millan also did some filming for an upcoming TV programme and performed to a full house at the Asia World Expo Sunday night.

Aug 28, 2013

Hong Kong patisserie Paul Lafayet enlists SPRG as first PR partner

HONG KONG - Local French-style patisserie Paul Lafayet has chosen SPRG as its first PR agency partner at a time when the family run business is facing increasing competition from better-known European rivals that have been opening up Hong Kong stores in recent years.

Jun 21, 2013

No more warm draft beer in summer: Kirin debuts Frozen Beer in Hong Kong

HONG KONG - Japanese beer brand Kirin has debuted its Ichiban Frozen Beer in Hong Kong. The beer has a frozen foam topping that keeps the drink ice-cold for up to 30 minutes.

Jan 25, 2013

Hasbro Singapore reappoints SPRG as AOR

SINGAPORE - Hasbro Singapore has reappointed Strategic Public Relations Group (SPRG) Singapore as its PR agency of record, without a pitch.

Aug 14, 2012

Hasbro Singapore appoints SPRG as AOR

SINGAPORE - Hasbro Singapore has selected Strategic Public Relations Group (SPRG) Singapore as its PR agency-of-record.