TOP OF THE CHARTS: A Dentu Aegis Network study highlights growing distrust with the digital economy, and greater demands for transparency from consumers worldwide.
IPG Mediabrands’ social-media unit to provide social and content strategy to global sports brands.
New unit will handle all social-media work for the office.
Rebranded as Mediabrands Society, the agency extends its remit in the social-media space.
An exhibit at Singapore's ArtScience Museum explores the famous Italian whose name is all but synonymous with invention. As the museum's executive director explains here, Leonardo's way of working and thinking remain applicable to anyone who wishes to become more innovative.
SINGAPORE - The Marketing Society launched its Southeast Asia division last night at Indocafe with a keynote address by Oscar-winning film producer Lord David Puttnam.
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