WPP's CEO, Mark Read and global chief creative officer, Rob Reilly, decoded India's potential, recent acquisitions, AI's influence, and the role of creativity in shaping the future of advertising.
Mark Read on rebooting creative agencies and hiring new talent.
WPP is recommitting to creativity with the new hire.
McCann's global creative chairman explains the "pure" original idea that led to 'Fearless Girl', and the importance of compromise in commercial creativity.
In Japan, McCann's global creative chairman discusses Cannes, controversy around Fearless Girl, and US advertising's failure to attract people of colour.
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