review
JPMorgan Chase puts global media account up for review
The offline media account is worth $218 million, according to COMvergence, while the financial services giant handles its $200 million digital account media in-house.
Sanofi puts agencies on alert in global media pitch
Pharmaceuticals giant spends estimated €900m a year.
Kraft Heinz puts $600 million global media account in review
Former AB InBev CMO Miguel Patricio joined the food marketer as chief exec last summer.
Unilever kicks off strategic review of personal-care brands
Process takes place as Unilever considers selling off tea business.
Kraft Heinz puts ad agencies on alert with pledge to cut roster from 36 to 19
Food giant will also increase working media spend by 30%, with even bigger boost for key brands.
Coca-Cola seeks creative agency for global brand campaign
The review includes work around sustainability, according to people with knowledge of the matter.
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