procurement

Nov 24, 2019

Grueling pitch conditions to stay until marketers shift disrespectful power dynamic

The fact of the matter is the clients hold all the cards. They always have, says the CEO of Media Sherpas.

Mar 21, 2019

The finance and marketing therapy session

FRONT STAGE PASS: Exclusive access to some of Campaign360's best on-stage sessions. Here, procurement, consultancy and marketing weigh-in on how to best work with finance teams on business goals.

Feb 26, 2019

New Kantar/Campaign research to shed light on the agency vs in-housing debate in APAC

Asia-Pacific business of marketing survey to be presented at Campaign360 next week in Singapore.

Nov 26, 2018

Is it time to stop hating the procurement department?

They're often seen by marketers and agencies as antagonistic and difficult, but relationships with procurement don't have to be this way. Here's how the function can work well within the value chain.

Nov 14, 2018

Nightmare pitch video is all too realistic

An imagined post-pitch press conference, based on real-life examples, is perhaps too painful to laugh at.

Feb 28, 2018

The big squeeze: Events in the age of procurement

How can event professionals best navigate the new purchasing environment?