Aug 16, 2023

Award-winning art director Brian Campbell dies at 56

Campbell produced famous campaigns for the likes of Smirnoff, BT, Sony PlayStation and Thomas Cook.

Feb 24, 2023

Global new-biz round-up: PlayStation pitch bolsters December billings to $5bn

Publicis Groupe contributed to two-thirds of December billings.

Dec 21, 2022

PlayStation appoints global media agency

EssenceMediacom won a review that kicked off in May, but Dentsu is retained in Japan.

Jul 11, 2022

How is India's gaming industry developing for brands?

Experts discuss how to overturn gaming's perception as a trivial pastime and how the metaverse is affecting it.

Sep 13, 2021

PlayStation turns game of chess into citywide battle for dominance in epic spot

Global campaign, created by Adam & Eve/DDB, was launched at PlayStation showcase event yesterday.

Nov 19, 2020

London Underground receives PlayStation makeover

The iconic Oxford Circus Tube station roundels have been transformed into PlayStation's controller button symbols to mark the launch of the PS5 console.