PHD will replace MediaCom and Mindshare for media duties in Singapore, Malaysia and Taiwan, as new agencies win integrated pitches in China and South Korea.
PHD's mammoth Shanghai Volkswagen Group win in China propelled the agency to achieve a standout year for new business in 2020—but it wasn't all plain sailing in the market.
Following Deric Wong's departure, Clement Chung and Florence Wong have been promoted to CEOs of PHD and OMD respectively, as Gary Wong becomes COO of OMG in the market.
PHD focused its energy on building a future-fit workforce in 2020 and was rewarded with a gangbuster year for new business that helped cushion the loss of Unilever China and its esteemed China CEO.
Stacy DeRiso will become president of Initiative U.S., and Will Wiseman will head up strategy.
Previously COO, Zhao fills the role vacated by Anna Chitty in September.
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