Pharell at Louis Vuitton: Power of influence or best man for the job?
Pharrell Williams being appointed as the creative director at Louis Vuitton has nothing to do with influencer marketing or personal branding. Zilch.
Famed street and menswear designer Virgil Abloh dies at 41
The cofounder of “Off-White” and artistic director at Louis Vuitton died from cancer on Sunday.
Why brands ride the BTS wave in Singapore
TOP OF THE CHARTS: McDonald's, Louis Vuitton, Coca-Cola and Samsung have all seen a spike in business after collaborating with the band.
Photos: Louis Vuitton exhibition overlooks Petronas Twin Towers
The fashion house marked its 34th year in Malaysia with a unique capsule exhibition.
Five key KOL trends in China for 2019
Hitting big numbers is no longer enough, it’s all about making the right links with influencers who both connect and convert.
Louis Vuitton quietly launches ecommerce platform in China
The company joins a small group of luxury names offering online shopping, which such brands have handled with extreme caution thus far.
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