Aug 8, 2021

Inside EA Play Live’s virtual event strategy

CMO David Tinson says virtual events are here to stay.

May 4, 2021

Twitter joins live audio platform race by opening Clubhouse rival Spaces

The feature, no longer in beta, will allow brands and users to create and host live chat rooms.

Nov 23, 2020

Instagram adds updates to branded content capabilities

To help increase transparency, the 'branded content' tag was launched on Reels on 20 November and will begin testing in Live in the 'coming weeks'

Jan 17, 2017

Live video Asia: Opportunities for brands in 2017

Usage of live-video platforms is growing dramatically, and has some special traits in Asia. How can brands get involved?

Jan 14, 2016

'Play Melbourne Live' experiments with using Periscope for destination marketing

AUSTRALIA - In a two-month campaign leading up to the Australian Open tennis tournament, Tourism Victoria and Clemenger BBDO are using a Periscope-enabled ball and game-play mechanisms to lure tourists to Melbourne.

Apr 29, 2013

Corneliani's first fully-owned store in China launched by Proximity Live and APAX

SHANGHAI - BBDO's Proximity Live and APAX have been appointed by luxury menswear brand Corneliani to manage communications work.