Comedians go Christmas shopping in humourless FairPrice campaign
A comedy cast in a Christmas campaign is a great idea on paper, but the execution for this one was as dry as overcooked turkey.
Formula E aims for the cultural big league after appointing Iris to global account
Iris was appointed as global brand strategy and creative agency for TV, out of home and digital, following a competitive pitch.
Samsung presents ‘TV without equal’
From Singapore: ‘This is TV Without Equal’ for Samsung by Iris Worldwide
Samsung campaign gives people a do-over on poor videos
From Singapore: ‘#S7MeanMore’ by Iris Worldwide for Samsung
Adidas imbues rugby jerseys with deep meaning
SYDNEY - Working with Iris Worldwide Sydney, Adidas engaged with New Zealand artists to help convey the significance behind jerseys designed for the 2014 Investec Super Rugby season.
Mobile’s growth versus ad dollars spent
ASIA-PACIFIC - Despite the industry’s focus on digital advertising and social media, APAC marketers and advertisers have managed to leave a lot on the table when it comes to an ever more vital and relevant medium: mobile.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins