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1 day ago

Global new business spotlight: Publicis dominates with four major wins

While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.

Jan 10, 2024

Asia-Pacific new-biz spotlight: HSBC, Indofood and Kia among biggest media moves

Meanwhile, two of the ‘big six’ holding groups buck the trend in creative by boosting activity.

Nov 14, 2023

McCann APAC president Ghassan Harfouche on navigating the business of creativity

In an exclusive interview, Ghassan Harfouche, president of McCann Worldgroup in Asia-Pacific sat down with Campaign while on a recent trip to Singapore. Here, he shares his leadership strategy, experiences across different regions, and how the agency is navigating challenges ahead.

Jul 23, 2023

IPG declines 1.7% in Q2 as tech pullback drags revenue

The holding company’s organic net revenue suffered as tech clients “weighed significantly” on growth and digital agencies continued to underperform.