Media company seeks to connect brands and agencies to gaming and esports industry.
BlueFocus Group’s leading agency is spearheading the trend for campaigns that have substance as well as style.
The 3D ad-gaming startup has raised $6.5 million in Series A funding.
TOP OF THE CHARTS: New research from OMD China fleshes out the demographics and interests of mainland gamers. Guess what? They're real people.
Facebook is also introducing more transparency for advertisers on how effectively their creative is being used.
The inaugural edition of Gamescom will land in Singapore in 2020.
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