The global review kicked off in January for creative and media.
SINGAPORE - After a five-month pitch process, the Singapore Economic Development Board (EDB) has selected its agency partners for Germany, Japan, North America and Singapore.
HONG KONG - Omnicom agencies Doremus and FleishmanHillard move away from category conventions for the global launch of Insqin, a new polyurethene coating technology from Bayer MaterialScience.
HONG KONG - Twenty-year industry veteran Vincent Tam quits the agency race to open his own gallery, but hasn't left the concerns of brands behind.
Nicholas Moore of Deacons, one of Hong Kong's oldest and largest law firms, talks about how a business that doesn't advertise can differentiate itself from its competitors.
BEIJING - Doremus, a specialist agency with a focus on B2B communications under the Ominicom Group (OMG), has opened its first China office, in Beijing, as more and more B2B companies face more intense competition and recognise the need for marketing communications.
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