covid

Nov 14, 2020

BBDO CEO Andrew Robertson skills up agency during a pandemic

Despite the hecticness of COVID-19, BBDO doubled down on employee training on Facebook and Google remotely this year.

Nov 12, 2020

TBWA Hakuhodo makes viruses cute to help kids murder them

The agency cartoon-ifies six deadly pathogens in an effort to help kids understand the need for vigorous hand-washing.

Oct 30, 2020

WPP AUNZ profit increases despite revenue decline

The network says it is on track to meet cost-savings targets for 2020, but forecasts a gloomy year-end period.

Oct 28, 2020

Omnicom ends voluntary pay cuts as Q3 results improve

Publicis and WPP have already phased out pay cuts.

Oct 27, 2020

Instead of blaming young people for Covid, engage with them

'If you want to know how to change the behaviour of a group of people, co-create it with that group.'

Oct 13, 2020

New KPIs for destination marketers

Covid has thrown a spanner into the works for destination and tourism marketers, and a shake-up in measurement is vital.