consolidation

Dec 10, 2021

Are global pitches that consolidate media partners a sign of things to come?

Industry leaders expect more multimarket brands to streamline agency support.

Jun 21, 2021

Dentsu Australia merges Isobar under Merkle and BWM

Five months after growing Isobar's offering in Australia with the addition of Accordant, the agency has become the latest target of consolidation.

Dec 16, 2020

In a rough 2020, incumbents and upstarts took divergent M&A paths

YEAR IN REVIEW: As the pandemic crippled adspend, older networks preserved cash, while newer operators made opportunistic deals.

Nov 29, 2018

Starcom chief: “Nobody wants to work with a cloud over their head”

Starcom’s global head John Sheehy speaks to Campaign about the media-transparency probe, consolidation, proving value and more.

May 29, 2014

DDB Taiwan agency head resigns, office to consolidate with BBDO

TAIPEI - Roy Soetanto, president and managing director at DDB Group Taiwan, who has been with the company since 2008, resigned recently and plans to relocate to the US. DDB Group Taiwan’s operations and some servicing will combine with the local BBDO office.

Aug 7, 2013

Major hygiene company SCA consolidates with ZenithOptimedia, BBDO and Publicis

GLOBAL - Hygiene company SCA has consolidated its global agency accounts with ZenithOptimedia, BBDO and Publicis starting 1 September.