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Only 22% of CMOs say their jobs are understood by other C-suite executives
TOP OF THE CHARTS: According to a new survey by McKinsey, the gap between CEOs and CMOs is widening. CEOs claim to know what marketing chiefs do, but not every CMO agrees.
Dentsu appoints new CEO for Merkle China
Derek Huang, former head of marketing shared service at Yum China, returns to Dentsu to lead Merkle China, succeeding Hawk Liu.
Grey Tokyo's Yukiko Ochiai on celebrating the agency's 60th anniversary, empowering women and more
On the occasion of Grey Tokyo’s 60th anniversary, president and CEO Yukiko Ochiai shares her inspirational career stories, thoughts on female empowerment across Japan's ad landscape, her vision for the future, and more.
Planning for uncertainty: Five considerations from a creative agency chief
BMB's Jason Cobbold shares five things to keep in mind as you start planning for 2024.
Daniel Zhang suddenly exits Alibaba Group as new chairman and CEO takes over
In a surprise move, Zhang has resigned as head of Alibaba's Cloud Intelligence Group, after stepping aside from his position as chairman and CEO earlier this year.
MRM appoints Jonathan Beh as China CEO
As a digital marketing veteran of programmatic and performance marketing, Beh joins MRM from IPG's sister agency, Kinesso.
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