TOP OF THE CHARTS: According to a new survey by McKinsey, the gap between CEOs and CMOs is widening. CEOs claim to know what marketing chiefs do, but not every CMO agrees.
Derek Huang, former head of marketing shared service at Yum China, returns to Dentsu to lead Merkle China, succeeding Hawk Liu.
On the occasion of Grey Tokyo’s 60th anniversary, president and CEO Yukiko Ochiai shares her inspirational career stories, thoughts on female empowerment across Japan's ad landscape, her vision for the future, and more.
BMB's Jason Cobbold shares five things to keep in mind as you start planning for 2024.
In a surprise move, Zhang has resigned as head of Alibaba's Cloud Intelligence Group, after stepping aside from his position as chairman and CEO earlier this year.
As a digital marketing veteran of programmatic and performance marketing, Beh joins MRM from IPG's sister agency, Kinesso.
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