CANNES LIONS 2023: "Minister Kofe compared the fate of Tuvalu to a terminal cancer diagnosis, and with limited time, you are forced to think about what's important," says the chief creative officer of The Monkeys on the award-winning Tuvalu campaign that saves its sovereignty one pixel at a time.
Campaign editors look back on the five-day Lions festival and talk to GUT, the five-year-old independent agency from Buenos Aires, which stormed to victory as the Agency of the Year.
Accountability and proof of effectiveness in the work are on the rise and so is humour, says jury president Amrita Randhawa in an interview with Campaign at Cannes.
S4 Capital chairman Martin Sorrell sits down with Campaign to discuss AI's impact on media agencies, the changing face of Cannes Lions, and why he keeps a strategic eye on the big picture.
Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this fifth episode, we discuss the big award wins from the fourth night.
Accenture Song CEO talks to Campaign.
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