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Publicis Groupe bags Standard Chartered's global creative business
The win follows a competitive three-way tussle and wrests business from incumbent TBWA.
Should we be judging agencies on pitch wins?
New business is the easiest metric by which to judge an agency, but is it the healthiest?
With conference rooms out of bounds, agencies are mastering remote pitches
Shops are honing their messaging and cutting the fluff as they compensate for a lack of body language and 'real world' signals.
How will adland's freelance industry and gig economy change due to COVD-19?
"While marketing budgets are also being slashed to create 'oxygen' for these companies on 'life support,' taking marketing budgets to zero is not an option for many companies."
UK agencies bracing for 20% drop in income
One in six survey respondents anticipates more than a 30% decline, and more than half are likely to furlough workers and just over a quarter predict the need to make job cuts.
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