May 19, 2020

Budweiser India brings back 'whassup', with a twist

Watch the film conceptualised by Animal here

May 20, 2019

Icons or ink: Two ways to sell beer in Korea

'Become an icon' or 'Be a King': In campaigns for two AB InBev brands in Korea, Wieden+Kennedy and Virtue take very different tacks.

Apr 11, 2019

'We wanted to zig while the sports world zagged': VaynerMedia on Dwayne Wade's Budweiser ad

VaynerMedia focused on the NBA star's off-court achievements to celebrate his last game.

Oct 8, 2018

Budweiser seeks agency partner for global football platform

The AB InBev brand has invited agencies to compete for the business, Campaign has learned.

Jul 30, 2018

How Budweiser won the World Cup for brands on Twitter

The strategy was multifaceted but each aspect of it was designed to exploit the peak moments of excitement in the tournament.