To help increase transparency, the 'branded content' tag was launched on Reels on 20 November and will begin testing in Live in the 'coming weeks'
An ambitious campaign for a little-known Russian airline launches in English and Japanese.
Most marketers are still too heavy-handed in their approach to entertainment, says Sarah Armand, head of content partnerships at RYOT Studio.
A unique perspective from the frontlines of the eighth annual Tencent MIND Awards.
The unit has central production studios in Hong Kong and Singapore, as well as satellite teams in all key APAC markets.
Advertisers will be able to post video through LinkedIn Campaign Manager, their company page or their showcase page.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins