anymind

Sep 29, 2020

iQiyi embraces programmatic to monetise international platform

Video platform eyes private-marketplace deals for its premium video content.

Sep 9, 2020

AnyMind launches CastingAsia influencer platform in India through Pokkt

Company expects to sign up 75,000 to 100,000 influencers in the country in 18 months.

Jan 8, 2020

AnyMind acquires influencer network in Japan

The purchase of Grove adds 150 exclusive creators and 750 registered creators to the CastingAsia network.

Aug 20, 2019

AnyMind forms influencer joint venture with Japan's Sunny Side Up

AnyUp will offer services for marketers and influencers, and also announced it will be working with famed footballer Hidetoshi Nakata.

Aug 15, 2019

No more snooze button for influencer marketing

Instagram's decision to hide like counts is not a reason to panic. But it is a good opportunity for marketers to wake up to how they can better grasp the still-unrealised potential of influencer marketing.

Mar 20, 2019

AnyMind makes influencer and DOOH moves

The company announces an acquisition, the launch of a creators network, and a plan to launch a digital out-of-home joint venture, as it secures an additional US$8 million in funding.