A campaign celebrating the fifth anniversary of Alipay's Ant Forest game has captured attention in China with a series of videos in which animals model 'green' behaviours.
This new integrated campaign by F5 Shanghai proves that the way to a socially conscious heart is through the stomach.
Prophet's 2019 China Brand Relevance Index shows the surge of Huawei, DJI and Li-Ning, which all jumped into the top 50.
Alipay, WeChat Pay, and US mobile payment partner Citcon have just released data on who’s been spending, and where, during Chinese New Year holiday week.
Baidu's daily active user (DAU) count grew 87% over eight days.
Prophet's 2018 China Brand Relevance Index shows Chinese brands raising their relevance due to innovation, not just pricing.
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