adobe

Nov 4, 2020

GroupM creates two global platform-oversight roles

The media group promotes two in a nod to its global focus on building relationships and expertise across platform giants such as Facebook, Google, Adobe and Salesforce.

Sep 4, 2020

Take a trippy journey, courtesy of Photoshop

72andSunny's new TVC for Adobe is worth a watch, even if it lacks representation (according to our resident ad nut).

May 27, 2020

Behind-the-scenes on converting a huge physical event to a virtual one

The VP of experience marketing at Adobe gives insight on how the company converted its annual Las Vegas Summit into an online event.

Feb 7, 2020

CX leaders thrice as likely to exceed business goals: Adobe/Econsultancy report

From being a fringe benefit to marketers a decade ago, customer experience has become a mission-critical asset, according to Adobe and Econsultancy's Experience Index 2020 Digital Trends report.

Apr 17, 2019

Marketers still slow to improve CX

TOP OF THE CHARTS: Despite all the talk about experience being a priority, most brands are still aren’t moving fast enough, according to Adobe’s latest study.