Cat-food brand Whiskas wants to prove the haters wrong by convincing cat sceptics to warm up to the idea that cats are not so bad... and perhaps even worth living with.
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A cat-adoption drive for cat haters
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australia
cats
chep network
enthral
essencemediacom
pets
whiskas
Greenwashing allegations against Mars lead to AMV BBDO facing employment tribunal
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greenwashing
mars
polina zabrodskaya
whistleblower
By
Alessandra Scotto di Santolo
Former creative partner at the agency Polina Zabrodskaya alleges 'harassment and discrimination' after raising concerns about campaigns.
Australian Jeff Goldblum ads branded 'second-hand' by UK agency
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australia
By
Omar Oakes
Ads starring Jeff Goldblum for an Australian food delivery service have attracted scorn from Abbott Mead Vickers BBDO because they "imitate" a recent Currys PC World campaign featuring the same actor.
Aviva's global 360-campaign puts real people in focus
amv bbdo
BBDO
By
Angelia Seetoh
SINGAPORE – As part of its first global campaign under the One Aviva brand, the insurance company will put the spotlight on real people by projecting their images on the Central shopping building at Clarke Quay today.