Why Baesan Archive is a rising venue in Seoul

The up-and-coming unique venue in Seongsu-dong is reflective of the area's larger urban regeneration efforts.

Decrepit industrial sites-turned-hip arts enclave such as the 798 Art District in Beijing and Baesan Archive in Seongsu-dong, Seoul, have been on the radar of event planners driven by the rising preference towards unconventional locations.

The latter, known as 'Seoul’s Brooklyn', located in a former shoemaking district, has been listed in the Seoul MICE Alliance under its unique venue category earlier this year. The listing allows the venue to enjoy subvention benefits for international events...

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