Jul 23, 2015
Spend on mobile search jumps 69% in APAC: Kenshoo
The latest Digital Marketing Snapshot from marketing-software company Kenshoo, shows that Asia-Pacific (including Japan) outpaced all other markets in Q2 in terms of the growth rates for paid search advertising spend, clicks and impressions—especially on mobile devices. More than half of paid search clicks in Asia-Pacific and Japan during Q2 came from smartphones and tablets.
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