Sep 10, 2014

Lamborghini introduces Huracán LP 610-4 in Hong Kong

After private viewings in Hong Kong in February and an official introduction in Geneva in March, Lamborghini officially introduced the Huracán LP610-4 in Hong Kong this week. Stephan Winkelmann, president and CEO of Automobili Lamborghini, unveiled the car. The brand has hosted 25,000 visitors at a popup museum it set up in Hong Kong in May. The Huracán starts at HK$4 million (US$516,000) including taxes. We can't help observing that any sold in Hong Kong will be doomed to spend most of their lives creeping along in traffic, hoping in vain for a chance to approach their top speed of more than 325 km/h.

Related Articles

Just Published

18 hours ago

Why otome is the new go-to for gaming collaborations...

Like all simulation games, Otome offers a fantasy. The powerful appeal of that fantasy speaks to what many young Chinese women feel is lacking in reality: a sense of power.

18 hours ago

Campaign Global Forecast Q2 2024: Tech brands' ad ...

The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?

19 hours ago

Ogilvy Hong Kong, Dentsu Japan and The Monkeys in ...

The global awards show awarded top honours to campaigns hailing from 15 different markets worldwide.

19 hours ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.