Ilyse Liffreing

May 24, 2017

Are you a woman or non-white creative? Airbnb wants ...

The brand is on a mission to expand the diversity of its creative team.

May 19, 2017

What Google Lens means for advertisers

The search giant's AI-driven visual search app gives advertisers new ways to connect with consumers.

May 12, 2017

Publicis Media's Zenith rebrands, adds consulting ...

The media agency repositioned its services to focus on "ROI+" and the "full customer journey," said the CEO.

May 10, 2017

Wendy's coughs up the nuggs as #NuggsForCarter ...

The fast food brand will also donate $100,000 to the Dave Thomas Foundation for Adoption.

Apr 27, 2017

Why Google's second shot at programmatic TV buying ...

Things have changed since 2012, and Google's re-entry to the market will change it even more.

Apr 19, 2017

Pre-roll ads are the least interruptive, finds IPG ...

83 percent of consumers said viewing wasn't disrupted by the non-skippable format.