CIC Weekly Buzz

CIC: China's leading provider of Internet intelligence and insight based on IWOM technology, research and consulting.

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Nov 4, 2010

Scarce iPhone 4 drives grey market buzz in China : CIC

CHINA - CIC tracked online buzz around the launch of iPhone 4, and the ensuing shortage, during September and October.

Sep 14, 2010

Perfume drives luxury goods buzz at Shanghai Expo : CIC

SHANGHAI - Luxury goods from all over the world available at the Expo is creating a stir online as perfume from the French Pavilion drives the buzz, according to CIC's latest buzz report.

Aug 26, 2010

BBS tops chart for Chinese Valentine's Day buzz : CIC

CHINA - BBS has emerged as the social media channel of choice for Chinese Valentine's Day, celebrated on 16 August this year.

Aug 17, 2010

Synutra IMF issue creates buzz, but not crisis : CIC

CHINA - Following recent reports that Synutra infant milk formula might be linked to abnormal sexual development in infants, CIC looks at how netizens responded to the report.

Aug 17, 2010

Synutra IMF issue creates buzz, but not crisis : CIC

CHINA - Following recent reports that Synutra infant milk formula might be linked to abnormal sexual development in infants, CIC looks at how netizens responded to the report.

Aug 13, 2010

‘Show girls’ drive online buzz for ChinaJoy : CIC

CHINA - CIC's latest report measuring online buzz around gaming event ChinaJoy supports the age old adage that sex sells