Advertising News
Kenny Lim
Dec 16, 2008

TBWA\Worldwide appoints global MD for Infiniti arm

GLOBAL - TBWA\Worldwide has promoted its Manchester office CEO, Robert Harwood-Matthews (pictured) to the newly created position of MD for its Infiniti Global luxury car marque business.

TBWA\Worldwide appoints global MD for Infiniti arm
The Omnicom agency has been working with Infiniti's marketing teams since November to develop strategic and creative work to boost Infiniti's growth as a global automotive luxury brand.

Infiniti is the luxury car division of Japanese automaker Nissan. The Infiniti global network currently includes more than 230 dealers in 15 countries.

Harwood-Matthews will lead the network's global efforts from the TBWA\Chiat\Day office in Los Angeles. TBWA\Manchester COO, Fergus McCallum, succeeds Harwood-Matthews as CEO.

Source:
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