Advertising News The Work
Benjamin Li
Feb 10, 2011

Stepper Eyewear charges Leo Burnett HK for global brand launch

HONG KONG - German brand Stepper Eyewear has appointed Leo Burnett Hong Kong to handle its global brand launch in Q2, marking the first time the company has partnered with an advertising agency.

German Stepper Eyewear charges LBHK for global brand launch

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Baidu PR head apologises after backlash sparked by controversial videos

1 Baidu PR head apologises after backlash sparked by controversial videos

'Hire women: They do all the work and take none of the credit’: Cindy Gallop gets candid with Campaign

2 'Hire women: They do all the work and take none of the credit’: Cindy Gallop gets candid with Campaign

APAC Power List 2024: The power players shaping the region's brand landscape

3 APAC Power List 2024: The power players shaping the region's brand landscape

Baidu PR head departs company following controversial videos

4 Baidu PR head departs company following controversial videos

Apple's 'Crush' ad elicits backlash from marketing and PR pros

5 Apple's 'Crush' ad elicits backlash from marketing and PR pros

The changing face of political ad campaigns in India

6 The changing face of political ad campaigns in India

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

7 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

Move and win roundup: Week of May 6, 2024

8 Move and win roundup: Week of May 6, 2024

Pepsi unveils new logo and identity; colours 120 markets in electric blue

9 Pepsi unveils new logo and identity; colours 120 markets in electric blue

Women Leading Change Awards 2024: Winners revealed

10 Women Leading Change Awards 2024: Winners revealed

Related Articles

Asia-Pacific Power List 2024: Kirsten Hasler, Ikea
2 days ago
Staff Reporters

Asia-Pacific Power List 2024: Kirsten Hasler, Ikea

Ikea hands media mandate to Mindshare in New Zealand
Apr 17, 2024
Staff Reporters

Ikea hands media mandate to Mindshare in New Zealand

Ikea tells viewers 'Do try this at home' in global campaign
Feb 14, 2024
Shauna Lewis

Ikea tells viewers 'Do try this at home' in global ...

Rapid fire with Ikea's Anna Ohlin
Dec 21, 2023
Campaign India Team

Rapid fire with Ikea's Anna Ohlin

Just Published

‘Creators are the new Hollywood,’ declares YouTube CEO at Brandcast
6 hours ago
Brandon Doerrer

‘Creators are the new Hollywood,’ declares YouTube ...

Neal Mohan discussed how creators are driving growth in YouTube viewing on connected TV as part of the platform’s creator-heavy pitch during upfronts week.

Whisper unveils new phase of #KeepGirlsInSchool to tackle early menstruation awareness
6 hours ago
Campaign India Team

Whisper unveils new phase of #KeepGirlsInSchool to ...

The latest poignant film seeks to normalise periods as healthy changes, empowering young girls to reshape their narratives around puberty.

IAS launches 'Election Lab' to help marketers navigate a political year ahead
6 hours ago
Reem Makari

IAS launches 'Election Lab' to help marketers ...

With major political events, marketers must be wary of a rise in news-related misinformation and risky content to protect brand reputation.

Google is fully embracing its AI era
6 hours ago
Reem Makari

Google is fully embracing its AI era

Tech giant’s AI model Gemini will soon allow users to interact with it across Gmail and mobile apps, including a live voice chat feature and several multimodal advancements.