Staff Reporters
Jul 29, 2010

Peter Knipp Holdings appoints Citrus PR for World Gourmet Summit

SINGAPORE - Peter Knipp Holdings has retained Citrus PR for the World Gourmet Summit 2011 and Gourmet Abu Dhabi 2011

Peter Knipp Holdings appoints Citrus PR for World Gourmet Summit

Singapore-based Peter Knipp Holdings (PKH) has retained Citrus PR to oversee all media relations and publicity activities for the 15th installment of the World Gourmet Summit and for the 3rd Gourmet Abu Dhabi in 2011. 

The leading culinary events showcase local and international talent from the world of food and wine.

Citrus PR will also direct all public relations activities for the other divisions of PKH which includes Cuisine and Wine Asia magazine and Culinary Communications, as well as independent subsidiaries Food Services Consultancy (FSC) and Bytes Asia. 

Peter Knipp, CEO of Peter Knipp Holdings, commented, "The food and wine scene in both Singapore and Abu Dhabi is developing at a rapid rate with world class chefs, fantastic restaurants and a highly discerning public."

He said that the continued development of event platforms in this area will help fuel growth, as will the partnership with Citrus PR, who was integral to the success of this year's World Gourmet Summit.

Singapore-based Citrus PR is part of the Shepard Fox global communications network.

For more local breaking news from Singapore, Malaysia, Indonesia, Vietnam, Philippines and Thailand, please go to www.campaignsingapore.com

Related Articles

Just Published

14 hours ago

‘I’m Worth It’: L'Oréal invites Chinese women to ...

This campaign by McCann China narrates the story behind the iconic tagline from its inception in 1971 to what it means in present day.

15 hours ago

Gamers are not who brands think they are

From geeks to grandmas, the traditional gamer persona no longer holds true. So what does it mean for brands?

15 hours ago

Yahoo retrenches journalists, social media staff in ...

The media giant is pivoting its strategy in Asia towards content curation, and has reportedly laid off 17 members of its local digital team.

16 hours ago

Governance, safety, and risk around Gen AI are ...

Ahead of Campaign360, Visa's regional marketer steps into the spotlight to discuss Gen AI's opportunities and pain points and how this transformative technology is reshaping relationships with agency partners.