Jenny Gao | Vice president strategy, brand planning | Ogilvy China | China
Jenny Gao’s knack is to draw from global perspectives to tell Chinese stories in new media, without forgetting established advertising acumen. In the 2018 Chinese New Year, s KFC commercial video that leveraged Chinese traditions to tell a story about the power of beginnings netted 230 million views within 48 hours and were posted 770 million times on social media under the topic of “beginnings”.
Read more about why Jenny Gao—and the 39 other members of the class of 2019—made the list:
Campaign Asia-Pacific's 40 Under 40 2019: Asia's top rising talent
Asia-Pacific's top rising talent From data scientists to brand builders, creative minds to entrepreneurs, here is our marketing and communications standout class of young professionals for 2019.
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