Racheal Lee
May 14, 2012

JJVC launches integrated campaign for Acuvue Define; enlists Jesseca Liu as brand advocate

SINGAPORE - Johnson & Johnson Vision Care (JJVC) has launched an integrated campaign for its 1 Day Acuvue Define, entitled “Let your Natural Beauty shine through with 1 Day Acuvue Define”, to inspire consumers to bring out the best in their natural beauty.

Jesseca Liu is the brand's first local ambassador

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