Emily Tan
Oct 16, 2017

Google updates aim to tackle domain spoofing

AdSense and DoubleClick updates will work alongside the publishers' ad.txt file to stop the sale of fake inventory.

Google has released global updates on AdSense and DoubleClick aimed at helping publishers stop the sale of fake ad inventory.

These updates are largely aimed at tackling the problem of domain spoofing. While not a new problem, it has come to the fore of late due to outing of the Methbot which spoofed more than 6,000 publishers in the US and generated $5 million in fraudulent revenue per day.

Domain...

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