BBC Global News chief: It’s ‘unfair’ and ‘a bit immature’ for news industry to rely on Facebook & Google to save us
But Jim Egan says the big platforms have not been ‘sufficiently concerned’ so Australia’s new rules will be ‘highly significant’.
The entire media ecosystem will benefit from this shift in revenue distribution. In the meantime, the industry can do more to protect itself.
Takashi Takeda, formerly a director at Google in Japan, has been appointed to lead the ad-verification company's entrance into the market.
Australia and Japan among the countries where the feature is rolling out now.
The search giant has also detailed how it has been working to prevent fraud related to COVID-19.
At-home consumers bolster YouTube, Google Cloud, but CFO warns Q2 will be difficult for the advertising business.
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