Staff Reporters
Mar 19, 2019

EMA winners: Experiential Marketing Agency of the Year

Over the past year, the winning agency has won new clients such as Volkswagen and Fendi, and has worked on a host of luxury events.

EMA winners: Experiential Marketing Agency of the Year

Grand Prix Auditoire Asia 

Over the past year, Auditoire has won new clients such as Volkswagen and Fendi and delivered exciting events such as the Les Mondes de Chaumet party in Shanghai and the ‘Volkswagen Brand China SUV Family Reveal & All-New Touareg World Premiere’.

The former event – for luxury jeweller Chaumet – brought guests through a journey of ‘different cultures, countries and seasons’ by way of three engaging showcases: cold winter in Russia, warm spring in Japan and hot summer in Africa. The set-up saw nature and foliage beautifully blended with Haussmann architecture.

To cater to Asia’s growth of luxury markets, its Luxury Makers (by Auditoire), is flourishing by providing events strategy and communications services for luxury clients. The company combines Auditoire’s international expertise with its regional knowledge to create experiences that stand out globally.

While the global agency’s Asian headquarters is located in Shanghai, the brand has further expanded into the Asia-Pacific market through the Hong Kong office, providing China-based clients with creative services to various international destinations. The Hong Kong office recently welcomed Xavier Daurian as its general manager.

Source:
CEI

Related Articles

Just Published

2 days ago

Purpose, laughs, and boppable tunes: Spikes jury ...

SPIKES ASIA X CAMPAIGN: Presidents and members of several Spikes Asia juries share the top trends they spotted in the jury Zoom rooms, with video examples.

2 days ago

Crash Course: How to tell engaging short-form stories

To round off a week of creativity-themed content during Spikes Asia X Campaign festival, this Crash Course provides useful tips on how to build story arcs and create thumb-stopping campaigns for short-form.

2 days ago

Lessons from Tesla, Apple and yoga (yes, yoga) in ...

SPIKES ASIA X CAMPAIGN: Creatives need to drive relevance for sustainable options, instead of virtue-signalling about sustainability, argues Gulshan Singh of FCB Interface.

2 days ago

Spikes Asia Awards 2021: Campaign's contenders 3

As the juries make their final selections ahead of the March 1 winners announcement, Campaign Asia-Pacific's editorial team has once again scoured through the 2021 shortlist to pick out the work we expect to win.