GLOBAL NEW-BIZ CLIENT SPOTLIGHT: Personal care brands dominate new-business spend in FMCG sector.
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The new collaboration aims to bridge content and commerce as merchants will be able to embed product links directly into RedNote social posts.
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The streaming giant is also rolling out a TikTok-style vertical feed to simplify browsing and boost content discovery.
As part of a multi-year global partnership with Formula One, Lego debuted 10 drivable, team-branded cars during the Drivers’ Parade—built from over 400,000 bricks and engineered to hit the track.
Advertisers have seen a 14% ROAS increase after activating the campaign-level setting in their campaigns.
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