Bryce Whitwam
Mar 7, 2023

China’s outdoor market set to keep growth in post-zero Covid era

SHANGHAI ZHAN PODCAST: Camping, hiking and other domestic travel activities accelerated during the last three years. Mathew Jung, Greater China GM for German outdoor brand, Jack Wolfskin, is confident this growth will continue.

Shutterstock

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

54 minutes ago

GroupM to merge agency brands into single P&L

WPP to 'sunset' agency specific job titles in the shake-up.

11 hours ago

Leo without the Burnett is still brimming with ...

Following its global rebrand, Leo India is sharpening its focus on business-led creativity—balancing campaign delivery with a growing appetite for strategic mandates and international relevance.

11 hours ago

Jaguar Land Rover launches global creative agency ...

Accenture Song is the incumbent on the account.