Gabey Goh
Nov 9, 2016

Bridgestone appoints M&C Saatchi Singapore as APAC AOR

Tyre brand awards M&C Saatchi branding and digital duties for the region.

SINGAPORE - Bridgestone China Asia Pacific has appointed MC Saatchi Singapore as its agency of record AOR from January 2017 following a closed-door pitch involving four global agencies.

This win follows the agency’s recent wins as AOR for Shell Retail Singapore and the social media accounts of NETS and Bank of Singapore.

MC Saatchi Singapore will partner with Bridgestone China and Asia Pacific to drive digital transformation of customer experience...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Wellington gets green light for new conference centre
Premium
9 hours ago

Wellington gets green light for new conference centre

The new centre is predicted to host 111 new events annually, equivalent to 16% growth for the city.

Premium
Ingenious ping pong tables convey the travails of para athletes
Premium
9 hours ago

Ingenious ping pong tables convey the travails of ...

A rebranding for the Japan Para Table Tennis Association aims to simultaneously heighten public appreciation for para sports.

Premium
Four China truths I learned when I moved my family across the world
Premium
10 hours ago

Four China truths I learned when I moved my family ...

Bill Brock, co-founder of AnalogFolk, moved his wife and son from London to Shanghai for four months so he could get a better grip on market trends. Here's what he discovered.

Premium
Taptica forms new China subsidiary, plans expansion
Premium
10 hours ago

Taptica forms new China subsidiary, plans expansion

Mobile ad platform names new Beijing GM and is set to open a Guangzhou office