Mason Hinsdale
Jul 25, 2017

Apple Pay makes push in China with big discounts

Apple's moves to popularise Apple Pay amongst Chinese users have heretofore been somewhat anemic.

Mobile payments have become ubiquitous in China, but the market has been dominated by the domestic services Alipay and WeChat Pay. Apple is trying to change this by leveraging its relatively small, but affluent Chinese user base and enticing them to use its own service, Apple Pay, with big discounts at major retailerslink in Chinese. While the push has a clear focus on offline purchases, online retailers and online travel booking websites were also...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Malaysia sets sights on legacy and impact
Premium
1 day ago

Malaysia sets sights on legacy and impact

“When we talk about legacy and impact, it’s beyond CSR."

Premium
Dentsu sees biggest growth opportunity in the US: Tim Andree
Premium
1 day ago

Dentsu sees biggest growth opportunity in the US: ...

The company's international supremo is charting an unsentimental, technology-centric course for an entity that wants to avoid becoming a “traditional holding company”.

Premium
HP presents three un-stereotypical Japanese women
Premium
1 day ago

HP presents three un-stereotypical Japanese women

New work for the Spectre laptop is a subtle but refreshing break from the TV norm.

Premium
Once written off as 'boring', Zendesk now has 19,000 Asian customers
Premium
1 day ago

Once written off as 'boring', Zendesk now has ...

Mikkel Svane, CEO of the "unicorn" customer-service platform, explains how the coolest startups are doing things differently and why no Gen Z customer will ever want to speak to a human.