Aegis Global Academy appoints Vizeum as media AOR in India

Aegis Global Academy will be bringing to India an institute offering B-school equivalent post-graduate courses on customer experience management.

The Institute of Customer Experience Management aims to create professionals suited for the services sector.

On the appointment, Subir Ghosh, president of Aegis Global Academy, said, “Vizeum clearly had the benefit of being the ESSAR AOR, when we were looking for a media partner. The satisfaction levels of ESSAR further added to their merit. And we had no doubt about the partnership when we started interacting with them.”

On the account win, S Yesudas, MD of the Indian subcontinent at Vizeum, added: "There can’t be anything better than the satisfaction of an existing client getting translated into a business opportunity for us. We are acutely aware of our responsibilities as far as building the Aegis Global Academy brand is concerned and will do all it takes to ensure the brand reaches where it intends to.”