Sara Kimberley
May 17, 2010

Adobe declares love for Apple to take high ground on Flash

GLOBAL - Software company Adobe has taken out press and digital ads to hit back at Apple co-founder Steve Jobs, who has refused to allow Adobe's Flash technology on iPads and iPhones.

Adobe's 'We Love Choice' campaign

Jobs recently published an open letter on Apple's website criticising Flash for causing Apple products to crash and drain their batteries.

Adobe has struck back with full-page ads in newspapers including the Financial Times as well as on various technology sites.

The tongue-in-cheek ads read We love Apple...what we don't love is anybody taking away your freedom to choose what you create, how you create it and what you experience on the...

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