Benjamin Li
Jun 2, 2011

Komli Media acquires Aktiv Digital

ASIA PACIFIC - Komli Media has announced the acquisition of digital media company Aktiv Digital. The two parties signed the contract on 1 June.

Matt Sutton, CEO of Aktiv Digital
Matt Sutton, CEO of Aktiv Digital

The acquisition will enable Komli Media, a leading digital network platform, to get access to the leading advertisers and publishers in Asia Pacific. It hopes to be the only ad network that can offer marketers and publishers a single marketing and monetisation window across three of the largest and fastest growing markets in the region – India, Southeast Asia and Australia.

All Aktiv staff have been retained, with sales director Chris Pattinson promoted to chief revenue officer. The team has been further enhanced with the addition of Calvin Choi, previously with Travelzoo, as business development director.

Akshay Garg, international vice-president for Komli Media, said, “We are assembling a top-notch team to grow our business in this region aggressively. Having a footprint in Southeast Asia gives us the ability to present a pan-regional solution to clients looking for marketing and monetisation opportunities in Asia-Pacific.”

Matt Sutton, CEO of Aktiv Digital, added, “We are really excited to be a part of the Komli family. We were looking for the right strategic partner to accelerate our growth in this region and Komli offered the right mix of financial muscle, product vision and entrepreneurial DNA.”

Komli Media says its network now reaches out to more than 60 million users across Asia-Pacific.

Source:
Campaign Asia

Related Articles

Just Published

4 hours ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.

6 hours ago

Baidu PR head apologises after backlash sparked by ...

In the wake of public outrage and a significant decline in share prices, Baidu refrained from commenting on the matter.

6 hours ago

Agency Report Card 2023: Carat

With signs of improvement on the horizon but a parent network restructuring against the backdrop, Carat navigated the difficult position of maintaining its growth in 2023, whilst remaining unaffected by the uncertainties that surround it.