Video by the Spikes Asia team.
David Mayo and Johnny Hornby spoke in a session on Tuesday titled 'What Hollywood can teach advertising'.
Sep 25, 2014
Spikes Video: Talking new business models with David Mayo and Johnny Hornby
David Mayo and Johnny Hornby talk to us after their seminar about new agency models, successful collaboration and what the ad industry can learn from Hollywood.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Related Articles
Just Published
Advertising
8 hours ago
'Laundrette': BBH's CMO on the ad that built the agency
Bartle Bogle Hegarty's global CMO reflects on the significance of the 1985 Levi's ad 'Laundrette', following the death of its star, Nick Kamen.
Advertising
8 hours ago
Neil Christie to leave Wieden+Kennedy
Christie had been supporting the agency in Brazil, China, India and Japan as director of growth markets since 2019.
Marketing
8 hours ago
Adidas and Nike sales plummet following boycotts
Both brands reported plummeting sales on China’s e-commerce channel, Tmall, in April.
Advertising
9 hours ago
Software giant SAS launches biggest brand campaign ...
The analytics company is building awareness as competition heats up.