Ad Nut
May 19, 2017

Hotels.com spots are worth a chuckle, and that's enough

A trio of light and effective ads by Grey Group Singapore.

These three spots for Hotels.com by Grey Group Singapore focus on the universal experience of trying to travel for cheap. It's a simple formula, well executed with some funny touches.

Ad Nut particularly likes that the characters' dialogue is spoken by the narrator, and sort of doubts these spots would be funny without the purposely bad lip-syncing.

Are we supposed to see the wire that pulls open the suitcase in the spot below? If so, Ad Nut doesn't get the joke.

 

Ad NutAd Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. Check out Ad Nut's Advertising Hall of Fame.

 

Related Articles

Just Published

5 hours ago

Tech Bites: Week of October 3, 2022

News from Maxis, Twilio, Dentsu and more.

5 hours ago

Coca-Cola sponsors COP27: Buying its way into ESG ...

SOUNDING BOARD: By cashing in on Coca-Cola's cheque, is COP27 inviting conversation and giving an opportunity for reflection or is the climate change summit becoming a part of the greenwashing problem?

5 hours ago

Women to Watch 2022: Haylie Craig, Colenso BBDO

As a seasoned creative, Craig is a fierce advocate for bold, inclusive work for the betterment of others—particularly those in the queer community.

10 hours ago

Cadbury Celebrations illuminates a hawker's Diwali

Watch the film conceptualised by Ogilvy here.