Darryl Soh and Erica Stein from Edelman Hong Kong share their diary account of building an award-winning environmental PR campaign in 24 hours. Their secret: power poses.
Winning team of two will travel to Cannes Lions in June to compete.
China put Asia on the map, winning one of three competitions.
The Council of Public Relations Firms of Hong Kong held its first ever Young Lions competition recently.
The first Hong Kong PR Young Lions' competition is underway and seeking entries before the May 7 deadline. Winners will head to Cannes in June.
CANNES - Australia has won the prestigious Young Lions Print Competition for hot creative talent, as the 58th Cannes Lions International Advertising Festival got underway on Sunday.
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